3 Reasons Why Character Matters More Than Expertise

Man holding sign that reads, "What makes you unique?" The answer is character.

What makes anybody unique?

To help answer this question, let’s conduct a little test.

Think of someone you’ve known at work (or non-work) who stands out as exceptional from the rest. Got someone specific in mind? Now then, what was/is it about this person that truly made/makes them remarkable?

I can just about guarantee that the list of attributes that comes to your mind features more character traits (e.g., “helpful”, “caring”, “generous”, etc.) than specialized skills or work expertise.

I’ve asked this question to many people. Over 90% of the answers I get have to do with character. To back up these ‘answers’ with a bit more evidence, I’ve had the unfortunate experience of witnessing more than a few mid- to upper-level executives “walked out” of the building — It’s never been for lack of expertise.

Why does character matter so much?

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Birds of a feather? vs. Opposites attract? Attraction in selection

It’s fairly common to get this question when reviewing feedback from a personality inventory with a group. Many times people’s minds go to the effects of attraction in selection — but not always at work.

It goes something like this:

When it comes to personality types, which of the following is more true, “Birds of a feather flock together?”, or “Opposites attract?” (participant)

My first response is usually to twist this just a little bit and serve it back to the audience, “I don’t know. Would you marry yourself?”

This always gets a lot of laughs but also provokes the realization that most would not wish to spend the rest of their lives with ‘themselves.’

Why does this happen so consistently?

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